Fortunately, the bullies and the victim in the Burger King turned out to be actors. With the Bullying Jr. Experiment the fast-food chain wanted to see which of the bystanders would stand up for the bullied boy.
30 percent of all students worldwide are bullied. That has to change. We can only stop bullying by addressing each other. This is a message that the Burger King would like to convey in collaboration with the No Bully association.
Source: YouTube Burger King | Images: Videostills Burger King