11. The metal thing used to measure feet at a store is called a ‘Brannock device’
That metal thing you put your foot in which they use to accurately measure your foot is not called a ‘foot measuring thing’. No, it’s called a ‘Brannock device’, named after Charles F. Brannock, who spent two years developing a simple means of measuring the length, width, and arch length of the human foot. The patent dates from 1929.
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